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Customer Journey

  • Customer Journey Loop

    Reframing the Customer Journey: Embracing the Infinity Loop

    January 13th, 2026

    Let’s be honest: a lot of B2B marketing still operates like it’s 2005. Funnels,

  • The Funnel Is Fiction: Modern Marketing Requires a Messier, More Human Approach

    January 13th, 2026

    Let’s get something straight: your buyers are not walking neatly down a funnel. They’re

Fractional Head of Content with over 15 years of experience. From consulting to public speaking, I’m passionate about helping brands streamline and optimize their content marketing.

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